One of the main metrics used by brands to gauge the health of their business is in-store ticket size. In-store ticket size determines how much, on average, your customers spend per visit. This metric can provide insight into the employee contact list types of products your customers buy and how they react to different promotions and purchase suggestions. Increasing the size of your in-store tickets by just a few dollars can have a significant impact on your bottom line and can even change the products you sell. You are already bringing customers through the door. Take the next steps to employee contact list increase your average ticket and control how your customers buy. Increase the diversity of your basket The CiValue team discovered that basket diversity is one of the main indicators of a customer's quick return to employee contact list the store. As the number of categories a customer purchased items from increased, the likelihood of them returning within 14 days also increased. The probability of visiting the store increases the size of the tickets More and more companies are trying to employee contact list focus on same-category product recommendations when promoting items. If someone buys running shoes, the store will promote running tops and leggings. However, if a customer buys running shoes, jewelry for a night out, and lotion, it proves that they find more value in the employee contact list store. Your business can take advantage of this by cross-promoting items—offering discounts in one category when customers buy in another—and recommending items in different categories. You can also set up your showroom or business so that your customers must browse or interact with other categories before the employee contact list can make a purchase. Encourage add-ons and impulse purchases On average, customers spend $5,400 a year on impulse purchases and make an average of three impulse purchases per week.