The other hand, with the digital age, the influencer is no longer exactly the same as it was almost 80 years ago. Influencers, who are they and what do they do? An influencer is, as the name suggests, a person who influences consumer choices. They usually have a large community on social networks. In some cases, the influencer works in partnership with brands, like a web muse. Brands trust them because influencer marketing is proven to be very effective. Indeed, followers of an influencer more easily follow his advice rather than those of traditional advertising. In addition, the influencer has many marketing skills.
He knows how to produce qualitative content, and this, with a certain recurrence so as not to lose subscribers; He also knows how to manage a community and fax list moderate it; He is able to stand out from others in order to attract potential subscribers; He knows how to manage his audience. Social networks can also be used to manage your e-reputation, to manage crises, to better know your target, to improve internal communication or to manage HR and after-sales service. Our social media experts can help you manage each of these goals. Do not hesitate to contact us .Google My Business is reinventing itself to improve its user experience.
Recently, Google announced the arrival of two new features compatible with the Android and iOS versions of the application. These new features significantly improve communication between businesses and Google users. What's new on Google My Business? In order to facilitate communication between companies and individuals, Google is implementing various new features: The appearance of the "Messages" button Companies that use Google My Business will now have a new communication channel. Indeed, a “Messages” button will be added on Google Maps, on Google My Business business listings.